Table of Content


COVER


e-ISBN: 978-967-0792-25-5

HALAL 007
STATE OF ART : HALAL SUPPLY CHAIN FOR SMALL TO MEDIUM ENTERPRISES IN INDONESIA

Haikal Abdurahman
Pp: 1-6

HALAL 010
STUDY OF FACTORS AFFECTING BEHAVIOURAL INTENTION OF HALAL LABELLED COSMETICS AND PERSONAL CARE PRODUCTS IN MALAYSIA

Phuah Kit Teng
Pp: 7-16

HALAL 017
THE INFLUENCE OF BRAND STORY ON CUNSUMER PERCEPTION TO STRENGTHEN BRAND IMAGE THROUGH ONLINE MEDIA : CASE STUDY ON HALAL COMMUNICATION SKIN CARE PRODUCT (WARDAH AND GARNIER)

Celixa Amenity Yovanka
Pp: 17-24

HALAL 020
SIGNIFICANCE OF THE MAILLARD REACTION FOR HALAL AUTHENTICATION OF GELATIN

Ismarti M. Sohieb, Anis Hamizah Hamid
pp: 25-37

HALAL 023
CAPSULE SHELL OF PHARMACEUTICAL PRODUCTS IN MALAYSIA; THE SOURCES AND HALAL STATUS

Muhammad Farahi 'Arif Tajul Ariffin
Pp: 38-44

HALAL 024
PERSONALITI JENAMA HALAL MEMUPUK PERADABAN ALAF BARU: SATU ANALISIS AWAL

Nurliana binti Mohd. Hassan, Khairul Anwar bin Mastor, Fariza binti Md. Sham, Fazilah binti Idris
Pp: 45-61

HALAL 025
SISTEM HISBAH DAN FUNGSINYA DALAM JAMINAN KESELAMATAN MAKANAN

Muhamad Ismail bin Abdullah
Pp: TBC

HALAL 026
SIMEMPERKUKUH KERJASAMA BADAN PENSIJILAN HALAL SERANTAU : ANALISIS PERBANDINGAN DI NEGARA ASEAN TERPILIH

Syaripah Nazirah Syed Ager
Pp: TBC

 

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